Bushwacker's Fender Flares and Off-Road Accessories for Enhanced Vehicle Protection and Style

Ever wonder how a Cadillac-driving guy from Chicago invented one of the hottest categories in automotive aftermarket accessories? So popular, in fact, that it led to the creation of one of the most dynamic companies in the industry where the company name became synonymous with its product that transformed off-roading forever? Well, wonder no more! Buckle in for a great story about the fantastic ride that is Bushwacker, Inc.!

The Bushwacker Legacy

Back in 1967, Jerry Logan, the Cadillac-driving guy from Chicago, who was also an avid off-road enthusiast, was living in Portland, OR, and working at an engineering company. While enjoying time off-roading, he realized that he and other off-road enthusiasts were incurring unnecessary fines because the oversized tires on their vehicles extended past their fenders.

At the time, there was nothing to cover such tires, and he wasn’t about to give up his passion for off-roading. So, Jerry came up with a concept to provide the tire coverage he and his friends needed: welcome to the birth of the Fender Flare!

The Birth of the Fender Flare

Jerry proposed his Fender Flare concept to the engineering company where he worked, but they dismissed the idea as too niche. Undaunted and convinced that his concept would be well received by the off-road audience, Jerry decided he'd bring his concept to life and create Fender Flares on his own. He left his job at the engineering company and began to work on the first designs out of a garage in Camas, WA.

In February 1968, with two friends, Jerry established L.T.D. Enterprises, Inc. The name represented the first initial of each of their last names. Jerry was elected President of this newly formed business offering Fender Flares for the Ford Bronco and Jeep CJ6.

To get the word out about this new and necessary invention, he loaded up his station wagon and set out to promote his innovative product. Like a true pioneer, Jerry served as a designer, engineer, and sales manager.

By the end of the second year, the two partners had developed other interests, and Jerry ended up as sole owner of L.T.D. Enterprises, Inc. Despite that change, which could have crippled many other young businesses, Jerry's passion for his innovative product and the benefits it provided to the off-road community rapidly propelled L.T.D. Enterprises, Inc. to become the leading manufacturer of Fender Flares for light trucks and sport utility vehicles.

Innovation and Expansion

The growth of the business and excitement for the Fender Flares enticed Jerry's younger brother, John, to leave Chicago in the early 70s and join him in OR. He asked Jerry, "What the hell is an LTD besides a car?" Then added, "You are making parts for off-road vehicles!" With that, they decided to change the company's name to better represent what they were doing, and the Bushwacker brand was born!

Given their success with the Fender Flares, and Jerry's love for creating products that solved problems, they decided to expand into other product categories. Bushwacker began making and offering grille guards, traction bars, skid plates, suspension systems, and more.

However, when the gas crunch of the 70s hit the off-road community hard, and insurance costs rose 500% as insurance companies became skittish about anything related to suspension, it took a toll on the business. It was in 1985 when Bushwacker, Inc. was able to achieve the level of success it had enjoyed prior to the late 70s.

A Name Synonymous with Quality

Now, more than 50 years since its founding, Bushwacker, Inc. remains true to its mainstay product, the Fender Flares, and has created complementary products such as Bedrail Caps, Bumper Protection, and the award-winning Trail Armor product lineup. Bushwacker, Inc. is now a well-known and highly regarded brand in the automotive aftermarket, where the term "Bushwackers" can frequently be heard referring to Fender Flares.

Our pocket-style flare, created for Jeeps in 1999, set the industry on fire with its distinctive look that could be installed without drilling into the vehicle's frame! It was soon followed by applications for trucks. We've created a range of fender flare styles, including options color-matched to your vehicle. However, the strong, bold, bolt-on look of our Bushwacker pocket-style fender flare has remained the highly desired standard for vehicle tire coverage and body protection for nearly two decades now. Talk about standing the test of time!

Discover Bushwacker Flares: The Ultimate Upgrade for Your 4x4 in Australia

When it comes to outfitting your 4x4 for the rugged terrains of Australia, Bushwacker flares are the go-to choice for enthusiasts seeking both style and substance. Known for their exceptional quality and durability, Bushwacker flares are designed to complement your vehicle’s aesthetics while providing essential protection from the elements and debris.

Bushwacker Flares Australia: Engineered for the Outback

In the Australian market, Bushwacker has established a strong reputation for products that can handle the harsh conditions of the outback. The Bushwacker flares available in Australia are not just accessories; they are essential upgrades that provide your vehicle with the coverage needed when fitting oversized tires. These flares are engineered to endure the test of time and terrain, making them a wise investment for any serious off-road adventurer.

Bushwacker Off-Road Excellence: A Legacy of Protection

Bushwacker's commitment to off-road excellence is evident in every product they offer. From the precision engineering to the rugged construction, Bushwacker flares are designed to offer superior protection. Whether navigating through dense bush or conquering rocky landscapes, Bushwacker flares stand up to the challenge, keeping your vehicle safe from scratches and dents.

Authentic Bushwacker Australia Products: Your Assurance of Quality

As an authorized dealer, 4x4 Mods Australia ensures that every Bushwacker product, from flares to fender flares, is genuine and built to meet the company’s high standards. When you choose Bushwacker Australia products, you're not just getting a part; you're investing in peace of mind, knowing that your 4x4 is equipped with accessories that will perform reliably in all conditions.

Bushwacker Fender Flares: The Iconic Choice for 4x4 Enthusiasts

The iconic Bushwacker fender flares are a hallmark of the brand, offering a perfect blend of form and function. With their distinctive style and robust construction, these fender flares have become a symbol of the off-road lifestyle. They are not just about looks; they provide critical protection, keeping mud, stones, and road debris at bay.

FAQs

What makes Bushwacker flares a preferred choice for 4x4 owners in Australia?

Bushwacker flares are renowned for their exceptional durability and fitment, which is essential for the challenging Australian terrain. They offer superior protection against mud, stones, and debris, making them a top choice for 4x4 enthusiasts across Australia.

Can I find a wide range of Bushwacker flares in Australia?

Yes, at 4x4 Mods Australia, we stock an extensive selection of Bushwacker flares suitable for various makes and models. Whether you're in the city or the outback, you can find the perfect set of flares to enhance your vehicle's capabilities and appearance.

Are Bushwacker products suitable for extreme off-road conditions?

Absolutely. Bushwacker off-road products are specifically designed to handle extreme conditions. Their flares and accessories are made from high-quality materials that withstand the rigors of off-road driving.

810 Products Found